Friday, August 14, 2009

What A Big Blunder Looks Like

Yesterday I wrote a message to a brewing co. in which I denigrated the product of our current sponsor brewer. That wasn't necessarily the bad part. The bad part was including that e-mail in the e-mail I sent to the corporate relations manager, which I did inadvertently. He, in turn, sent me a reprimand and included my boss in the e-mail. So now I suppose I am in trouble.

How to look at this? Well, I am ambitious. I don't like being in a mostly clerical position so I branch out and try to do other things, and sometimes those things backfire, like this one. If I just did my job, I would be bored and resentful, so I try to be helpful in other ways. My efforts don't always wind up being helpful. Sigh.

My reaction was to write to apologize to the crm: Sorry, Jim. You are absolutely right, and I was out of line. It won't happen again.

In analyzing what I said, I didn't really slam Widmer, I just really praised Ninkasi. I got too enthusiastic, however, for a professional setting, and I would rather Jim and Clare hadn't seen that part.

No comments: